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IT Passport Examination (IP) | Strategy: Business Strategy Questions 03

1 / 90.0s

Problem 1

Which method analyzes the business environment from the three viewpoints of customer, competitor and company?

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The three Cs are Customer, Competitor and Company.

Problem 2

In PPM, what is a business with both a high market growth rate and a high market share called?

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A business high in both market growth and market share is classified as a star.

Problem 3

Which method analyzes the value generated by activities running from procurement of materials through production, sales and service?

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Value chain analysis treats the sequence of business activities as a chain that creates value.

Problem 4

Which term refers to a company's own capability that rivals cannot easily imitate and that is the source of competitive advantage?

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A core competence is a central capability that competitors find hard to copy.

Problem 5

Which approach builds long-term relationships with customers and puts purchase histories and similar data to work in sales activities?

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CRM uses customer information to manage and maintain good customer relationships.

Problem 6

Which system links procurement, production, logistics and sales across companies to optimize inventory and delivery times?

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SCM manages the whole supply chain to optimize inventory and lead times.

Problem 7

Which indicator is set to measure progress toward achieving business goals?

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A KPI is a key performance indicator measuring the state of the business processes that lead to the goal.

Problem 8

Which activity compares and improves your own operations against the methods and results of leading companies inside and outside the industry?

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Benchmarking compares your company with best practice to identify where to improve.

Problem 9

Which strategy avoids fiercely contested existing markets and creates untapped ones through new value?

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Blue ocean strategy aims to create a new market where there is no competition.